THE PROJECT :

COFIDIS

Building tomorrow's mobility together

As part of the COFIDIS mobility plan, our team is studying the travel habits of the 2400 people. We create and disseminate for a survey, the returns of which we analyse. We compare these results with a geolocation study coupled with a site accessibility study. This allows us to quantify the importance of the use of the different modes of transport for daily journeys, and to evaluate the possible evolutions.

We then accompanied COFIDIS in the implementation of the following actions:
  • Communication and awareness-raising campaign on alternative mobility
  • Development of carpooling (speed-dating, implementation of a mobile application to facilitate meetings between carpoolers)
  • Bicycle promotion
  • Testing, over several days, of a shuttle between the 4 cantons (local metro) and the group site to promote public transport journeys.

Bicycle promotion

Technical datasheet

  • Client : Groupe Cofidis
  • Workforce : 2 400 people
  • Mission : Commute Study
  • Year : 2016
  • Location : Villeneuve d'Ascq (59, Nord)

people

Commute Study